smallprojects

Commodity most commonly refers to articles of commerce or trade, that which are of value in business. Whereas processes exist purely by way of intimate context and find less value in business as result, the basic fact of products, and specifically, manufactured products, is that they possess viability in commerce: it is the single goal of all manufactured products to be commodified. The commercial viability of products mean they succeed best when they are accessible; that is, when the availability and the managing of their desirability is structured across geographic boundaries, i.e. despite physical context. With the requirements of perceived necessity and luxury finding wider audience and acceptance through the marketing and branding of products, and being unconstrained by physical context, culture, society and environment, commodities have become the global currency of the geographically acontextual.

However, the strangest paradox is that while their accessibility is the very measure of their success, products succeed emphatically only when that accessibility is restricted by price, when manufactured products become exclusive: cost forms the context of the manufactured exclusive product. Its lack of physical contextual rooting and paradoxical accessibility constitute glamour at a conceptual apex.

If manufactured products are the currency of the geographically acontextual, exclusive manufactured products are its gold standard.